What happens when a clinical trial protocol gets lost in translation? It’s dangerous, expensive, and potentially catastrophic for patient safety. Yet most biotech companies still treat biotech translation like something to outsource to the cheapest bidder at the last minute.
Your website may technically load in China, but that doesn’t mean it works there. If your site doesn’t rank on Baidu, doesn’t load quickly behind the Great Firewall, or doesn’t connect with Chinese consumer behavior, it’s effectively invisible. For companies
Nike sells athletic wear in more than 170 countries. Apple products work seamlessly in over 175 markets. Coca-Cola reaches consumers in more than 200 regions worldwide. These brands operate at a global scale for one key reason: they invest heavily
Mandarin Chinese is the most widely spoken native language in the world, with more than 1.18 billion speakers, around 14% of the global population. For companies looking to expand internationally, this makes Mandarin Chinese translation a clear business priority. Yet
90% of B2B researchers use search engines specifically to research business purchases. And 71% start with a generic Google search. Not LinkedIn or a vendor call. If you’re not showing up in those searches, you’re simply not in the conversation.
One wrong dosage. One misunderstood side effect. One incorrectly translated consent form. Any of these mistakes can shut down a clinical trial, trigger a regulatory rejection, or harm a patient. Medical translation demands clinical knowledge, regulatory expertise, and absolute precision.
Getting regulatory approval is hard. But getting paid for your drug after approval is the real battle. More than a third of drug launches fail to meet revenue forecasts in their first year, not because the science failed, but because
Around 60% of global shoppers rarely or never buy from English-only websites. Meanwhile, 76% prefer purchasing from sites in their native language, and 40% refuse to buy products described in another language. If you’re treating translation as an afterthought or
Most companies don’t realize that a website that performs well everywhere else can fall apart in China. China’s 1.123 billion internet users operate in a fundamentally different digital environment. 99.4% of the population accesses the web primarily through mobile devices.
China’s digital market is massive. 1.123 billion internet users, $2.15 trillion in online retail sales, and 79.7% internet penetration as of 2025. But most companies don’t realize that none of this matters if you don’t have the right permits. The
In January 2024, Novartis committed $4.1 billion to license cardiovascular assets from Shanghai Argo Biopharmaceutical. The deal made headlines as one of the year’s largest pharmaceutical partnerships. What didn’t make headlines? The months of intensive translation work that made the
You’ve spent months recruiting patients for your Phase III trial across six countries. Sites are running. Enrollment targets are met. Then reality hits that six months in, 30% of your participants have vanished. This is a reality for most clinical
