ECI Marketing Team

Games

The Complete Guide to Game Localization

Video games are enjoyed by people all over the world. What began as simple, two-player games have evolved into complex, immersive experiences that connect millions of players across different countries and cultures. With the rise of online gaming and the […]

IP & Patent

Introduction to PCT Patent Application

The Patent Cooperation Treaty (PCT) is an international treaty that streamlines the process of applying for patents in multiple countries. It provides a unified procedure for filing patent applications to protect inventions in many countries simultaneously. The PCT system offers

Going Global

Product Localization: The What, Why and How?

Expanding your brand internationally requires more than just translating your product into another language. To truly connect with customers in new markets, you need to adapt your product to meet their cultural and linguistic expectations. This process, known as product

Going Global

A Comprehensive Guide to Marketing Translation

In today's world, businesses aren't limited to their own countries anymore. With the right strategy, companies can expand and operate in multiple international markets. However, succeeding on a global scale requires more than just opening new offices or shipping products

Going Global

What Is Business Translation?

Clear communication is essential for businesses that want to succeed in global markets. When companies expand internationally, they need to connect with diverse audiences, each with its own language and culture. Business translation plays an important role in this process,

IP & Patent

Procedures for Applying for a Patent in Japan

Applying for a patent in Japan involves several key steps. Understanding these procedures will help you protect your innovations effectively within the Japanese market. Here's a comprehensive guide to the patent application process in Japan. The JPO reviews applications from

Going Global, T9N & L10N

What Are the Different Types of Translation?

Whether you need to reach new customers, comply with regulatory requirements, or expand into new regions, translation is a must. But not all translation is the same. Different industries require different types of translation, and understanding these differences is key

Going Global

What Languages Do People in the U.S. Speak?

The United States is a country known for its rich diversity, bringing together people from different cultures and backgrounds. This is clearly reflected in the wide range of languages spoken throughout the country. While English is the most widely spoken

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