Author: Jeff Christensen
Business Development Director, Americas Region

Succeeding in China:What every business should know

The China Phenomenon Each year, a group of Chinese citizens equal in size to Germany’s population joins the ranks of China’s middle class. A staggering 400 million Chinese have been lifted out of poverty since the government reforms of 1978–that’s more than the current number of…

CHINA INVADES THE US!

China is one of the world’s most coveted markets, and rightly so. It’s home to 20% of the world’s population with 300 million upwardly mobile consumers. It has the largest number of internet and cell phone users and is the number one global market for cars,…

THE CASE FOR INTERNATIONAL SEARCH ENGINE OPTIMIZATION

Every second of every day, someone somewhere is searching the internet. According to Forrester Research, 93% of all internet traffic is generated from internet search engines. Global consumers use search engines to find information and websites, with 87% of all web visits coming directly from search…