Category: Going Global

TIPS FOR LOCALIZING YOUR GAME FOR CHINA IN 2019

The Chinese gaming market is understandably very attractive for many companies looking to go global. But while this massive market presents huge business opportunities, entering China poses its own set of unique challenges. The Prosperous Chinese Gaming Market By sales, China made $34.4bn in game revenues by…

The Importance of Medical Translation in Modern Medicine

The field of medicine is constantly evolving. New drugs and new medical devices are being developed around the world and new research is being conducted every day. Medical translation is crucial in the effective dissemination of new knowledge and discoveries in modern medicine and other health-related…

WEB LOCALIZATION: The Key to International Website Success

Web Localization is a term widely used around the web as the process of adaptation of a website to local language and culture, this however is not a simple translation option; when designing a website, the programmer has a set of goals and targets that he/she…

The world is big: The Global World of Manufacturing

Last week I had the privilege of attending the bi-annual International Manufacturing Technology Show (IMTS) at McCormick Place in Chicago. Let me start off by saying that this venue is absolutely massive, I mean there were entire wings that I did not know existed after spending…

Four Strategies to Negotiate with the Chinese

Engaging in a negotiation with the Chinese can be a confusing and frustrating experience to a lot of people.  Some of the typical complaints include “Why does it take so long to get a response?” and “I thought we already closed that item, why are we…

Trends in Localization

Process Automation One of the most expensive and time-consuming aspects of managing translation initiatives within an organization is the management itself: overseeing workflows, hand-offs, vendors, and review cycles, all while keeping up to date on the latest trends and technologies and managing costs. What if there…